Ideas Worth Sharing
Research, perspectives, and conversations from the front lines of advisory firm growth.
Your Own Marketing Department: To Build or Not To Build? (Part II)
This is the second half of a two-part post. In the first, I gave you homework—a few questions to identify what you really need before you hire marketing staff. ...
Your Own Marketing Department: To Build or Not To Build? (Part I)
A guide on how to hire a marketing team with FiComm. Read part one and find out why internal marketing departments fail. Contact us for financial & ...
The Single Biggest Mistake To Avoid When Hiring Marketing Interns
I take a strong personal interest in the role of interns. That’s because my first job in business was a paid internship at a John Hancock Financial Network ...
Why Advisors Don’t Think Your Product Is As Cool As You Do
I know you love your product. I probably do too. But advisors just don’t. I understand how you feel. It’s frustrating to work day and night to stay on the ...
View From the Inside
Are you an advisor? A vendor? Either way, I think you’ll be interested in the new weekly FiComm blog we’re launching today. We will be covering all things ...