The Ficomm Growth Marketing Audit
Don't Spend Your 2027 Marketing Budget Repeating 2026 Mistakes
In four weeks, you will know what to start, what to stop, what to keep doing, and whether your budget is working. Get your brand and marketing program scored across eight categories by a team that works only with advisory firms.
Clear, Actionable Findings to Support Next Year's Growth Strategy
Growth Marketing Scorecard
A structured report with ratings across eight categories, the key findings behind each one, and a prioritized roadmap your leadership team can act on.
- GREEN = Strength, continue to build
- YELLOW = Working, but underpowered
- RED = Holding growth back
-
Growth Goals
YELLOW
& Strategic
Direction -
Ideal
RED
Client
Clarity -
Brand
YELLOW
Positioning
& Messaging -
Website &
GREEN
Digital
Experience -
Content &
YELLOW
Thought
Leadership -
Social Media
GREEN
& Advisor
Visibility -
Growth
RED
Infrastructure -
Public
YELLOW
Relations
& Awards
Live Walkthrough
A 1.5 hour session where we talk through the findings, answer questions, and discuss the growth opportunities that are ready for action.
Firms We've Supported
8 Categories Evaluated by a Team of Advisory Marketing Experts
Growth Goals &
Strategic Direction
Whether your marketing activity is built to serve the business goals you've set.
Ideal
Client Clarity
Whether the people you serve best can see themselves in your materials.
Brand Positioning
& Messaging
Whether your message says something your peer group can't.
Website &
Digital Experience
Whether your site reflects who you are and makes the next steps obvious.
Content &
Thought Leadership
Whether your content earns credibility with the clients you want.
Social Media &
Advisor Visibility
Whether your advisors are visible where prospects are already looking.
Growth
Infrastructure
Whether your systems can track, support, and sustain the growth you're after.
Public Relations
& Awards
Whether your industry visibility is earning credibility and search traction, including AI-driven search.
Consider a Marketing Audit if Your Firm:
Knows marketing needs work but isn't sure where to focus first.
Is heading into annual planning and wants a clear baseline for 2027 priorities.
Has tried marketing initiatives that haven't moved the needle and wants to understand why.
Is preparing to make a marketing investment and wants to know the highest impact activities to drive ROI.
Start in Time to
Shape Your 2027 Plan
The audit runs four weeks. To have findings in hand before your 2027 plan is finalized, schedule your Growth Marketing Audit today.