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Job Opening
Vice President, Marketing
Company Description
FiComm Partners ("FiComm") is an integrated communications consulting firm serving financial services companies with a #NewSkool approach, specializing in the independent financial advisory and wealth management communities. Our strategic communications programs include branding, marketing, digital outreach, public relations, crisis communications, business consulting, and advisor education.
FiComm's clients include independent registered investment advisory (RIA) firms and companies that serve this rapidly growing market, including asset managers, wealth and fintech solutions, custodians, independent broker dealers, and wealth management platforms.
At FiComm, our competitive advantage is built on the strength of our relationships and our reputation in the industry, our enjoyment collaborating with each other and for what we do, and our desire to build a new and improved communications approach. Our culture is collaborative, high intensity, and fully engaged, which we maintain by investing in highly motivated, enthusiastic people interested in being a part of something different and exciting.
Our Values
We are NewSkool by Nature
Old School is ... old. By being vulnerable, we unleash the ability to connect authentically with others, knowing that authentic connection is what consumers crave. We know that honesty is always the best policy, life is too short to not have fun, and transparency trumps jargon every day of the week. Yes, it's disruptive and that's how we roll.
Our Glass is Always Half-full
We lead with positivity and gratitude because that's just a more fun way to live. We know that there is not much we can control in life, but we can control our attitude, so we choose to be cheery optimists who interpret situations with a positive mindset. We are energetic, resilient, and are passionate about turning challenges into opportunities.
Agility is Our Superpower
And nimble is our middle name. We operate as self-organizing, cross-functional teams doing strategic work in frequent iterations with continuous feedback. We bring a certain humility to our agile approach, knowing that the people with most potential are the ones who know they have a lot to learn.
We Delight in Transformation
Marketing and PR services may be commoditized, but our critical thinking and relationship building are not. The most amazing transformation happens when a company's vision is clear and fully infused across the business. We create moments for clients that spark joy, shock the system, and keep things fresh.
We Will Crush It, Then Rest
We work hard and rest harder. Yes, we have grit. We are quick and nimble and were born with uncommon perseverance. Passion and urgency infuse everything we do, but not at a cost to our sanity. We normalize the importance of personal priorities and care, so that we can continue crushing it on the regular.
Position Overview
The VP, Marketing is responsible for the day-to-day management of deliverables for a cross-section of FiComm’s retained marketing clients and project-based marketing clients, supported by members of the marketing team, as well as freelancers. The VP will build and maintain collaborative relationships with clients, and directly manage the production schedule of projects, marketing plans, and deliverables, working closely with the FiComm PR and creative teams as necessary.
The VP Marketing will ensure project management and logistical objectives are met for all retained and project-based business. This includes contributing information and recommendations to project plans and reviews, ensuring deadlines are met, implementing production, gauging productivity, resolving problems, identifying trends, determining system improvements, and implementing change. The VP will aid in designing and implementing strategic marketing plans and be responsible for assigning tasks and deliverables to marketing team members. In addition, this role may manage members of the marketing team.
Responsibilities & Expectations
- Serves as the primary contact for each client throughout the discovery, planning, and production process of every project
- Exhibits exceptional project management skills and follows through to ensure projects are completed accurately, timely, and within budget constraints
- Manages and creates marketing and strategic communications plans through thoughtful research and strategic oversight
- Evaluates projects upon completion, comparing forecasted production hours with actuals; provides recommendations for greater project efficiency
- Collaborates effectively on integrated projects with key team members from PR team for consistent messaging and an overall positive client experience.
- Manages marketing team through strategic counsel and mentorship
- Manages freelancers supporting various aspects of marketing work
- Ability to manage cross-functional teams/projects where needed
- Work with other senior members across the firm to spearhead new business, recruiting, mentoring, onboarding, and account staffing
- Excellent writing skills across multiple types of collateral, with an understanding of the need for nuanced messaging for a wide range of audiences, including not limited to advisor, investor, enterprise clients
- Demonstrates excellent editing and proofreading skills able to work with high levels of attention to detail and experience in reviewing content from freelance copywriters to ensure it aligns with client goals and expectations
- Exhibits strong organizational skills and works closely with team members to ensure projects are completed accurately and in a timely manner
- Financial services industry experience strongly preferred, as well as a proven ability to thrive in a fast-paced agency environment
Qualifications
- B.S./B.A. in Marketing, Communications, Business or related fields
- Minimum of 8-10 years prior marketing experience
- Experience with/interest in financial services preferred
- Exceptional verbal, writing, editing, research, and interpersonal skills
- Hyper-organized professional with proven project management skills
- A go-getter that thrives as a member of an entrepreneurial team and culture
- Proficient in Microsoft Office suite with knowledge of HubSpot and project management software (Wrike) preferred
- Creative and energetic personality with start-up mentality that has the ability to work independently and within a team
FiComm Perks
- Flexible work environment
- Generous paid time off plan
- Pre-tax commuter benefits
- Generous contribution to health benefits
- Competitive 401(k) with match
- Charitable donation matching program
- Officewide closure between Christmas and New Year’s Day
- Extended maternity/paternity and family care policies
- Employee engagement plan and ongoing investment in individualized career path and professional development opportunities
Salary range is $110k - $140k and is commensurate with experience