Dear Ficomm,

A free resource Dear Abby series but for advisors on Marketing

We review all submissions and will publish video replies to help everyone navigate their marketing queries.

  • Any advisor marketing question is fair game.

  • Ficomm_Logo_Icon-Only_RGB
  • Do you think this message speaks to my ideal client?

  • Ficomm_Logo_Icon-Only_RGB
  • How could I improve my YouTube channel?

  • Ficomm_Logo_Icon-Only_RGB
  • What's your reaction to my About page?

  • Ficomm_Logo_Icon-Only_RGB

Episodes from the
"Dear Ficomm" Series

Episode #39

Is There Such a Thing as Too Much Content for Financial Advisors?

Episode #38

Marketing ROI: Measuring Organic Growth Success for RIAs

Episode #37

Client Testimonial Overview and Strategies After the SEC Marketing Rule Changes

Episode #36

4 Tips for Client Communication During Market Volatility

Episode #35

How to Get More Prospects (Really): The Four-Phase Approach to Organic Growth

Episode #34

What to Do With One Hour on LinkedIn as a Financial Advisor

Episode #33

How to Be Authentic AND Professional in Your Marketing as a Financial Advisor

Episode #32

How to Survey Clients for Insights that Improve Your Message and Content

Episode #31

How to Present Well on Video to Build Genuine Connections

Episode #30

AI for Advisor Marketing: 3 Trends and Insights from Early Adopters

Episode #29

3 Simple Lighting Adjustments to Improve Your Videos and Appearance on Zoom

Episode #28

Key Strategy Adjustments for CFP Getting Mixed Results With Niche

Episode #27

How to Motivate Your Team of Advisors to Post Videos on LinkedIn

Episode #26

Reframing "How to Get Prospects" to Drive Strategic Organic Growth

Episode #25

Niche Marketing for Financial Advisors

Episode #24

An Advisor's Website Tone and Initial Offer to Convert Prospects

Episode #23

Top Marketing Need for Financial Advisors

Episode #22

Mistakes Advisors Make That Stunt Growth

Episode #21

How to Tell if Your Marketing Content is "Good" as an Advisor

Episode #20

How to Calculate a Growth Marketing Budget for RIAs

Episode #19

How to Increase Engagement on LinkedIn

Episode #18

How to Approach Video Editing as a Financial Advisor

Episode #17

4 Essentials for Your Content Calendar to Drive Organic Growth

Episode #16

How to Convert Prospects Without Being "Salesy" or "Pushy"

Episode #15

What to Do With Random SEO Traffic to Your Website

Episode #14

How to Make Valuable Content When Financial Advice "Depends" on the Client

Episode #13

Posting "Personal" Content on the Company LinkedIn Page as a Financial Advisor

Episode #12

3 Needs for a Website Revamp as a Financial Advisor

Episode #11

Convert More Clients with Better Website CTAs as a Financial Advisor

Episode #10

How to Get More Webinar Registrations as a Financial Advisor

Episode #9

Best Practices for LinkedIn as a Financial Advisor

Episode #8

How to Make Your Videos More Engaging as a Financial Advisor

Episode #7

How to Tie Marketing Activities Together as a Financial Advisor

Episode #6

How Do I Create LinkedIn Content That Speaks to Our Different Types of Clients?

Episode #5

Best Practices for Your Website Homepage as a Financial Advisor

Episode #4

How to Write the Best Bio as a Financial Advisor

Episode #3

Choosing a Specialty as a Financial Advisor & Discussing Fees in Advisor Marketing

Episode #2

Driving More Leads from the Website as a Financial Advisor

Episode #1

How to Speak to Your Target Market with Website Best Practices

Ficomm_Icons_Lightbulb

Don't Miss an Episode!

We upload new "Dear Ficomm" episodes to Youtube regularly.

Submit Your Own Question

Ficomm_Icons-Minimal_CheckmarkAny question is fair game.