Chief of Marketing & Business Development
Meghan McCartan is an accomplished senior marketing executive with proven experience launching and revitalizing marketing and branding campaigns from the ground up, both as an in-house executive team leader and as a dedicated consultant for B-to-B and B-to-C firms. Most notably, Meghan has worked with firms to develop and roll out comprehensive marketing strategies including communications, strategic partnerships, messaging, collateral, and press—pulling together key stakeholders in firms that had no existing marketing plan or presence. Meghan is an accomplished writer and strategist, with a unique perspective on the financial services industry gained through a wide network of industry relationships. . Adept at spotting industry trends, Meghan was also one of the first to create and develop programming and resources to help women returning to work after time spent home with family; her Detours and OnRamps Forums won an award for Women Changing the World and led to a long-running, well-read blog.