The Fire Next Time

What’s your plan for the next stock market crash? I bet that question took you by surprise. Judging by some of the conversations I’ve had recently, it’s probably not something you’ve been thinking about very much. As of this writing, the Dow is dancing around its all-time highs. Financial institutions are salivating at the prospect…

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PR and sports have a lot in common.  In sports, you get out what you put in.  But despite countless hours of practice, studying your opponent, working out, doing everything right – there are no guarantees.  You can prepare for a game, a match or a meet absolutely perfectly, only to step off of the…

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You and your vendors come from different worlds. Vendors love to work with large companies that have deep pockets and teams of experts to guide the project along. When they look at financial services, they see a vast opportunity representing one-twelfth of the entire U.S. GDP. What vendors don’t realize is that they aren’t dealing…

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